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Don Schuerman is the CTO of CRM and BPM vendor Pegasystems ...

Trace Anderson and Robert Vaillancourt are cofounders of CFB Strategies, which provides data management for political campaigns and nonprofits ...

Christopher Cabrera is founder and CEO of Xactly ...

Matt Price is Zendesk's senior vice president of emerging businesses ...

Salesforce Vice President Lynne Zaledonis drives product marketing and sales enablement for Sales Cloud ...

Oracle Vice President Des Cahill is the company's head CX evangelist ...

Clint Oram cofounded SugarCRM in 2004 and is one of the original architects and developers of the Sugar application ...

Crafting an Online Strategy, Part 3: How to Get Paid for Your Wares ...

Crafting an Online Strategy, Part 2: Where to Sell What You Make ...

Crafting an Online Strategy, Part 1: Which Wares Should You Sell? ...

If you like to make soaps, candles, pendants, pouches or any other crafts, you might be thinking of becoming part of the wave of craftspeople who sell their wares online. Digital marketplaces are effecting radical changes in the way craftspeople connect with their buyers, opening up a wealth of opportunities to make a living as a maker. ...

Part 4: Going Big: Preparing to Grow Your E-Commerce Startup ...

Part 3: How to Go Viral: E-Commerce Marketing Strategies ...

Part 2: Channel Choosing: Where and How to Sell Online ...

Part 1: Starting a Startup: Tips for Budding E-Commerce Entrepreneurs. ...

This is Part 1 in our five-part series "E-Commerce Gone Wild," which offers tips and information for e-commerce businesses on the road to going viral ...

When DiGiorno tweeted, "You had pizza. #WhyIStayed," Twitter lit up with criticism of the brand. ...

Evian ran a promotion to give away bottled water during August in New York. People had only to tweet using the hashtag #evianBottleService to get free water delivered to them on the streets ...

With millions of active monthly users, Instagram is a prolific, lively social media community. Businesses want to get in on the Instagram game in order to boost marketing and enhance customer relations ...

When DiGiorno tweeted, "You had pizza. #WhyIStayed," Twitter lit up with criticism of the brand. ...